“Extra, extra, read all about it,” and read your recipients should straight from your quarterly newsletter. The newsletter is a cost-effective, timeless marketing tool that far too many companies forget to employ. In fact, the Content Marketing Institute recently found …
Sales teams are constantly on the lookout for tools that will streamline processes, generate increased sales, and improve their ROI. The more that you can automate processes and more effectively achieve those all important project milestones, the better it will …
We’ve all read the statistics. Website visitors have a very short attention span. While this might seem insulting, the truth of the matter is that people spend less than eight seconds before they decide if they want to read the …
Did you know that the digital world is changing? No longer is it a viable solution for marketers to simply buy a list of contacts and blast out email messages to thousands of recipients. Instead, you need to spend the time …
Let’s say that you have an important package to send. Are you simply going to pop it into the mail, cross your fingers, and hope for the best? No. You are going to send it via FedEx, UPS, government mail …
Over 144 billion emails are sent on a daily basis. Of these 144 billion emails, the average consumer will receive over 100 emails on a single work day. The challenge for email marketing is to cut through all of the …
Silent films might have made their debut in the late 1890’s, but the style seems to be making a 21st century comeback. In the past year, Facebook has trained marketers to create video that can be understood without sound. These …
“Every business needs an online content management system.” This is not simply a bold statement, it is a fact of life for any business that wants to successfully manage their digital image and online marketing efforts. When over 81 percent …